Graphic design and art direction for culture, brands, products and spaces.

T. (+34) 913 990 127
info@trestiposgraficos.com
Avenida de Portugal 57
28011 Madrid

Tres Tipos Gráficos is a Madrid-based design studio founded by Alberto Salván and Nicolás Reyners. Originally focused on cultural projects, we export our knowledge working with artists, curators, architects and designers to projects related to Branding, Product Design, Visual Communication and Retail.

We craft unique projects through solid concepts and contemporary aesthetics. We find new approaches in order to challenge design codes and to explore new visual languages.

Our work has been recognized with awards such as Gràffica - Best Design and Visual Culture 2015, D&AD Award wood pencil (London) 2015, several ADG Laus between 2010 and 2019, Top Fedrigoni Award (Parma) 2013, a Type Directors Club (New York) 2012 distinction, and a PHotoEspaña award to the Best Photobook 2012, among others.

Both partners have a longtime career as teachers in IED Madrid in Branding, Visual Identity and Master Course direction. They also collaborate as lecturers and workshops with Universidad Europea de Madrid, Universidad Autónoma de Madrid, Espositivo Academy, Mr Marcel School, Esdesign Barcelona and Blank Paper among others.

Alberto Salván Nicolás Reyners Tres Tipos Graficos

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Bidean. Miren Pastor

Fotolibro
Diseño Editorial

"Bidean is a Basque word that refers to something or someone that is in the process of or on the path to; it symbolises the transition from adolescence to adulthood, searching for parallels between the ephemeral stages of life and the unstable cycles of nature." (Text by Miren Pastor) The book alternates photos from the serie between large full page close-ups of a forest, apparently random, with no particular sense, that only make sense as a single image after unbinding the book and properly arranging the pages on the wall. The design functions both as a photobook and as an exhibition resource. The unbounded pages create a wall installation.

Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos

Miren Pastor’s pictures seem from another era, a time when explorers photographed places that our ancestors had never laid foot on, when humans travelled through uncharted land; except they are recent and were taken nearby. The resemblance lies in the fact that, while the old images captured by scouts revealed an ignored globe, those of Pastor portray what beings are like on the inside, which is also unexplored territory.

The three stages that constitute Bidean, that carry us from adolescence to maturity and from the summits the sea, are allegories of a perfect communion: human beings are a part of Nature and Nature has a human part to it. Their cycles are linked: any change that affects one part affects the other. This is true for hominids, but also for insects, ranids and cetaceans, albeit with slight nuances. The latter feel, thus making Nature sensitive; but humans, who have developed a more sophisticated intellect, turn Nature into somewhat of a thinking entity.

In short, we live in a cosmos that feels, thinks, reasons and captures itself, thus becoming a landscape; and then it engages in a self-contemplation process. This is the essence of Bidean’s photographs, seeing the world with your eyes turned inward.

Iván del Rey de la Torre

Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos
Bidean Miren Pastor Tres Tipos Gráficos

Graphic design and art direction for culture, brands, products and spaces.

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