Ron Contrabando

Tres Tipos Gráficos - Caribbean Roots




The goal for this rum label was to emphasize the product's Caribbean roots by stamping its name, "Contrabando" ("contraband" in Spanish), forcefully over traditional graphic imagery, as if local customs had confiscated a smuggled foreign product. Ron Contrabando was awarded first prize in the packaging category of the 2013 Top Fedrigoni Awards.



Tres Tipos Gráficos - Caribbean Roots
Tres Tipos Gráficos - Caribbean Roots

3TG